Prince William reminded of his late mother Princess Diana as he hugged a grief-stricken survivor of the Grenfell Tower inferno.
As The Daily Mail reports, the Duke of Cambridge ignored royal protocol to comfort Fatima Jafari, 78, who is desperately searching for her husband Ali Yawra.
Mr Jafari, 82, has not been seen since he became trapped in a lift while trying to flee the burning building.
The woman sobbed into the concerned Prince's chest as he put his arms around her and told her he would do everything he could to help find her loved one.
The moving moment took place as William and the Queen visited victims near the site of the tragedy.