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Apple Cuts Tim Cook's Pay for Missing Sales Goals

  •  World
bbc.com

Apple's sales slump is taking a bite out of Tim Cook's paycheck. The iPhone maker cut Cook's pay by 15% last year to $8.7 million, according to a filing released on Friday, CNN reports.

Apple (AAPL, Tech30) specifically cited the company's failure to meet its performance goals for both sales and profits. Shrinking iPhone sales last year caused Apple to suffer its first annual revenue decline in 15 years.

While Cook's salary rose to $3 million from $2 million last year, his cash bonus took a hit. Apple awarded Cook and other executives 89.5% of their target, instead of the maximum amount like in recent years.

That meant Cook's cash bonus fell to $5.4 million in 2016, down from $8 million the year before. All told, Cook's total compensation was $8.7 million last year, compared with $10.3 million in 2015.


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